酒店业的「黄金投资」｜文华东方酒店四地上线dose红外线SPA

一、中国酒店业启示录：文华东方以科技引领奢华

未来的奢华健康，不在科技的多寡，

而在于能否用科技重现人类本真的疗愈力。"

——全球健康峰会2025《巴塞尔宣言》

屡获殊荣的全球顶级奢华酒店、度假村及住宅的业主及运营商“文华东方酒店集团” （Mandarin Oriental Hotel Group）成立于1963年，在27个国家和地区运营着43家酒店，以亚洲文化传统为傲。60多年来，文华东方酒店集团始终引领奢华酒店业，拥有丰富而自豪的历史。

据悉，现正式于“深圳文华东方酒店”、“上海浦东文华东方酒店”、“三亚珊瑚湾文华东方酒店”“广州文华东方酒店”四地同时上线dose红外线SPA身心疗愈项目，体验已开放接受预约，可在酒店官网或公众号了解详情，点击原文即可即可通过文华东方酒店官方商城购买预约体验。

二、为什么国际奢华酒店争相引入dose？

1、需求侧爆发：现代旅行者的「细胞级焦虑」

以下内容来自英文版《全球健康峰会2025白皮书：酒店研究专题》

"未来五年，没有红外线桑拿的奢华酒店，就像没有泳池的度假村一样不可想象。"——全球健康峰会2025白皮书

78%的奢华酒店客人将「科技赋能型疗愈」列为选择关键（2024年Global Wellness Institute数据）

越来越多的奢华酒店在积极探索提供定制健康体验的方法，从水疗护理、健身计划，到睡眠疗法。通过利用这些技术，酒店可以创建量身定制的健康服务，提供从引导冥想、冷冻疗法到红外线SPA的一切服务，从而改变客人的体验并确保难忘的住宿。

hotels can create tailored wellness services, offering everything from guided meditation and cryotherapy to infrared SPA, thereby transforming the guest experience and ensuring a memorable stay.

dose红外线SPA在水疗酒店中越来越受欢迎，这是有充分理由的。事实证明，将红外线SPA护理作为健康体验的一部分，是一个明智而成功的选择。红外线SPA不仅为客人提供舒缓和恢复的体验，还是一项明智的投资，可以提高设施的盈利能力。

二十多年来，dose专利PUREINFRA®️芯片技术一直是全球红外线SPA的领先供应商，并且需求持续增长。我们已经为瑞典各地的水疗酒店交付了众多红外热疗SPA，包括 Skepparholmen Nacka、Hotel Tylösand 和哥德堡的 Clarion Hotel Karlatornet。

Infrared SPA are becoming increasingly popular among spa hotels, and for good reason. Offering infrared SPA treatments as part of the wellness experience has proven to be a smart and successful choice. An Infrared SPA doesn't just provide guests with a soothing and restorative experience, it's also a wise investment that can improve the facility's profitability.

For over twenty years, dose patent PUREINFRA®️ has been a leading provider of infrared saunas, and demand continues to grow. We've delivered numerous IR sauna rooms to spa hotels all over Sweden, including Skepparholmen Nacka, Hotel Tylösand, and Clarion Hotel Karlatornet in Gothenburg.

2、供给侧革命：DOSE健康科技的「北欧硬科技」壁垒

三、dose北欧酒店应用案例：如何用dose红外线重构酒店价值？

Skepparholmen Nacka酒店：自然主义设计

Skepparholmen Nacka 酒店的水疗中心和会议中心翻新计划，目标是改善其现有的水疗体验，同时为客人引入新的和充满活力的东西。看到人们对红外线SPA的兴趣日益浓厚，他们选择安装dose的红外线SPA房。

When the Skepparholmen Nacka spa and conference hotel planned its renovation, the goal was to improve its existing spa experience while introducing something new and energizing for its guests. Seeing the growing interest in infrared SPA, they chose to install one from dose.

我们创造了一个平静而温馨的环境，在这里，材料的对比体现了自然和现代的设计。内部采用dose北欧超过80年树龄的时尚桤木面板和装饰性的古典木材 面板，增添了质感，并与壁挂式红外板相得益彰。结果是一种温暖而诱人的 IR 体验，提高了水疗中心的价值。

We created a calm and welcoming environment where the contrast of materials embodies both natural and modern design. The interior features dose's sleek alder wood panels with decorative Classic panels, adding texture and complementing the wall-mounted infrared panels. The result is a warm and inviting IR experience that enhances the spa's value.

Hotel Tylösand：生物黑客的「降维打击」

Hotel Tylösand 是瑞典顶级水疗酒店之一，位于瑞典的西南海岸。他们最近推出了一种称为生物黑客的创新概念，其中包括红外线治疗、激光疗法和 LED 面膜。目标是利用红外技术来支持恢复并增强内在和外在美。

Hotel Tylösand is one of the country's top spa hotels, situated on Sweden's southwest coast. They have recently introduced an innovative concept called biohacking, which incorporates infrared treatments, laser therapy, and LED facial masks. The goal is to use infrared technology to support recovery and enhance both inner and outer beauty.

在为他们的IR治疗选择设备时，选择自然落在dose身上——具体来说，我们的红外线热疗舱被恰当地称为“Tylösand”。酒店已经使用了dose的其他桑拿产品，并对其质量和体验非常满意。

When selecting equipment for their IR treatments, the choice naturally fell on dose – specifically, our IR cabins aptly called "Tylösand." The hotel already used other sauna products from dose and was highly satisfied with their quality and experience.

Clarion Hotel Karlatornet：将传统热疗的舒适度提升到了新高度

作为向哥德堡 Karlatornet 更广泛交付热疗的一部分，dose还为 Karlatornet 的 Clarion Hotel 配备了水疗中心。该概念以传统的干桑拿浴室为特色，墙壁上集成了dose的红外线面板，提供灵活的多感官健康体验。内部包括由热处理白杨制成的罗纹墙壁和天花板，给人一种时尚、现代的外观，照明设计与空间的整体设计相得益彰。

As part of a broader delivery of saunas to Karlatornet in Gothenburg, dose also equipped the spa at Clarion Hotel Karlatornet. The concept featured a traditional dry sauna with integrated infrared panels in the walls, offering a flexible and multi-sensory wellness experience. The interior includes ribbed walls and ceilings made of heat-treated aspen, giving a sleek, modern look, with lighting designed to complement the space's overall design.

四、为什么说dose红外线SPA是酒店的「印钞机型资产」？

dose红外线SPA是近年来全球酒店业最受欢迎且有价值的“非接触式水疗”之一，同时也是一项立杆见效的商业投资。来自不同水疗酒店的数据表明，红外线SPA可以快速收回成本，并为长期盈利能力做出贡献。

Dose Infrared SPA are popular and valued spa features, but they also make a lucrative business investment. Analyzing data from different spa hotels reveals that Infrared SPA can quickly pay for themselves and contribute to long-term profitability.

免责声明：市场有风险，选择需谨慎！此文仅供参考，不作买卖依据。

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